Hendersonville Times-News transitioning to postal delivery
Staff reportsHendersonville Times-News
Look for your newspaper in your mailbox, not your driveway.
Starting Jan. 29, the U.S. Postal Service will be delivering the Hendersonville Times-News as part of an effort to improve delivery consistency and optimize resources amid ongoing labor challenges, fluctuating fuel prices, competition for workers from door-to-door delivery services and increasing digital demand.
A mail truck on the streets.
Leveraging the Postal Service will enable the Times-News to deliver improved customer service while mitigating the challenges of inconsistent delivery some subscribers have experienced. The transition ensures print subscribers continue to enjoy timely deliveries, while benefiting from the Postal Service’s network and expertise.
The round-the-clock online news cycle has made digital products the first choice for breaking-news readers, and print subscribers are increasingly engaging digitally.
"This change in our delivery of our print product will not change our commitment to providing our readers in Henderson, Polk and Transylvania counties with coverage of local as well as national news and sports," Times-News Editor Dean Hensley said.
Gannett Co. Inc., which operates more than 200 daily local newspapers, has already successfully introduced the approach in multiple markets and now plans an expansion as digital subscriptions are surging.
“The transition from carrier to Postal Service delivery will ensure we can provide a more consistent experience for our valued subscribers,” said Michael A. Anastasi, VP of Local News for Gannett. “We also encourage readers to visit us regularly on our digital platforms, as well as to access our eNewspaper, a digital replica of the newspaper" at blueridgenow.com/enewspaper.
Letters were mailed to subscribers this week, announcing the change.
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"We know this is an adjustment, but we hope your relationship with the Times-News stays the same. With your subscription, we can continue investing in local journalism. We sincerely appreciate your understanding and support," Hensley said in the letter.
Letters included instructions on accessing digital products. Subscribers with questions or concerns should visit help.blueridgenow.com/contact-us.
